Content Marketing Manager resume example
Content marketing resumes need to show organic growth, content ROI, and editorial strategy. Show traffic numbers, rankings, and how your content contributed to pipeline or revenue.
A strong content marketing manager resume opens with a short summary naming your specialty and one result, backs every role with measurable achievements and lists the skills employers look for, such as Content Strategy, SEO, WordPress and Google Analytics. Key tip: Traffic numbers are your primary metric, before/after is very compelling.
How to write a Content Marketing Manager resume
1. Lead with outcomes in your summary
Name your speciality, years of experience and one result. Keep it to three or four lines.
Content marketing manager with 6 years growing organic traffic and generating inbound pipeline for B2B SaaS. Grew blog from 12K to 180K monthly organic visitors at ContentCo. Generated 340 MQLs per month through content programs.
2. Quantify every bullet you can
Recruiters scan for numbers. Users, revenue, time saved and ratings all count.
- Grew organic blog traffic from 12K to 180K monthly visitors in 24 months through SEO-driven strategy
- Generated 340+ MQLs per month through gated content and lead magnet programs
- Built editorial team of 4 freelancers, managing $180K annual content production budget
3. Include what recruiters look for
- Organic traffic growth metrics (% increase, monthly visits)
- Content types: blog, video, podcast, email, social, whitepapers
- SEO tools: SEMrush, Ahrefs, Google Search Console, Screaming Frog
- Content's contribution to pipeline or leads generated
4. Mirror the job ad's keywords
Paste the job description into the ATS checker to see which terms you are missing.
Check my resume against a job ad →Expert tips
Traffic numbers are your primary metric, before/after is very compelling
Show content-to-pipeline contribution: MQLs, SQLs, influenced revenue
List SEO tools explicitly: Ahrefs, SEMrush, Search Console, Screaming Frog, Clearscope
Show editorial range: blog, video, email, social, webinars, whitepapers
Content Marketing Manager resume FAQs
What should a content marketing manager resume include?
A content marketing manager resume should include: organic traffic growth metrics (% increase, monthly visits); content types: blog, video, podcast, email, social, whitepapers; SEO tools: SEMrush, Ahrefs, Google Search Console, Screaming Frog. Lead with a short summary and keep every bullet focused on results.
How long should a content marketing manager resume be?
One page if you have under about five years of relevant experience, and up to two pages for more senior content marketing manager roles. Cut anything that does not support the job you want.
Which skills should I put on a content marketing manager resume?
Common skills for a content marketing manager resume include Content Strategy, SEO, WordPress, Google Analytics and Email Marketing. List only the ones you genuinely have, and match the wording of the job description where it honestly applies.